You have imported a recipient file.
This file contains the phone number of each of your recipients and may also contain other information such as the recipient's first and last name.
The idea of personalization is to use the fact that OxiSMS sends an SMS to each of your recipients to personalize the message addressed to it.
Thanks to the customization you will be able, for example, to send SMS messages containing "To the attention of [First name] [Last Name]"!
How does it work?
In the message, click on the menu "Merge fields...". You can choose the field you want to add. You can then preview the result via the "Preview" button in the main menu bar.
Good to know: You can also use Advanced Customization (the functions).
Tags: Champs de fusion, Customize, Merge Fields, Personnaliser